About Us

We’re leading the search for New Zealand’s Outstanding Food Producers.

The awards – which celebrate Kiwis who harvest, grow and make food and drinks – were first held in 2017. Each year a team of specialist judges assessed around 200 products, awarding the best products with an Outstanding NZ Food Producer Awards Gold, Silver or Bronze Medal. Products wear a medal sticker as an independent endorsement of quality.

Whether you’re a small producer, a large producer or grower with an established brand, if you have a product or products that you are proud of, we want to celebrate your endeavour!

One producer creating benchmark goods of exceptional quality will be named Supreme Champion of Outstanding New Zealand Food Producer Awards.The Supreme Champion will be chosen from four category champions. Additionally, seven special awards and two people’s choice awards are judged.



Farro Earth (Examples include fruit, vegetables, herbs, nuts, grains and flours, seeds, pulses, salt flakes, artisan bread and bakery products; dried fruits or herbs, sauces, preserves or drinks made with fruit, nuts, herbs, vegetables etc. Fruit and vegetable juices and olive oils. Coffee and alcoholic beverages will not be considered.)

Emerson’s Dairy (examples include specialty cheese, organic milk or cream, goat’s milk, sheep milk, raw milk, ice-cream, yoghurt, butter, and flavoured milk drinks.)

Water (Examples include freshwater or ocean fish, shellfish. Value-added products from the waters such as; preserved and prepared seafood, pâté and prepared dishes in which the main ingredient is New Zealand caught.)

Ara Paddock (Examples include animals and poultry bred for the table, e.g. chicken, duck, beef, pork, venison, lamb, venison, eggs. Additionally, value-added meat or poultry-based items made with sound ethics and craftsmanship. Examples: bacon and sausages, terrines, smoked, cured or dried meat products, pies, casseroles, curries, ready-to-heat and eat dishes.


Supreme Champion

The Supreme Champion will receive a feature story in NZ Life & Leisure May/June issue and coverage in FMCG Business and associated publicity. Entries are open to New Zealand producers, with judging in on Saturday 7 March 2020. Gold and Silver Medallists will be named on Tuesday 31 March 2020 and category champions and special award winners on Tuesday 22 April at the Champions Party in Auckland.


Special Awards

 NZ Life & Leisure Spirit of New Zealand Award for the entry showing excellent Kiwi ingenuity. This award is chosen by the judging panel in association with NZ Life & Leisure.

Outstanding Sustainability Award for the food or drink producer championing sustainability. This award is chosen by our sustainability judge, Emily King.

Label & Litho Outstanding Drink, awarded to the highest scoring drink produce

FMCG Business Outstanding New Product, for products launched in 2018 (before March 2019)

Outstanding ‘Free From’ Product, a product which is free from gluten and/or preservatives and/or additives and/or sugar

Outstanding Start-Up Producer, for a producer who has started a new food business in the past 18 months.

 Coast People’s Choice Awards

We’re also calling on Kiwi foodies to choose the country’s finest with a special Peoples’ Choice vote. Food lovers are encouraged to vote for the Coast Outstanding Producer and Coast Outstanding Farmers’ Market.