Featured Content Marketing Opportunities

We offer two special content marketing opportunities to showcase your brands and products to a passionate Kiwi foodie audience.

Outstanding NZ Food Producer Awards readers are foodies, passionate about supporting local food producers. They want to discover the stories behind New Zealand’s leading food producers, to learn about new Kiwi-made products and to discover new recipe ideas.

1. Food News on outstandingnzfoodproducer.co.nz

We create a story that can profile your business, its owners or a new product range. You may have opened a new store or café or an online shop or have an exciting new distribution channel. Let us help you tell shoppers who love NZ-made product. You own the story to use on your website and in your own marketing.

Each story is supported by an Outstanding Food Producer digital campaign:

• In our monthly newsletter with a website link to outstandingfoodproducer.co.nz

• Featured on outstandingfoodproducer.co.nz for a minimum of three months

• A dedicated post on Facebook and Instagram

• A digital tile to promote in your own marketing

2. Featured Recipes

Kathy Paterson is Outstanding Food Producers Food Editor. She can develop a recipe, food-style and shoot a photo with your product as the hero. You own the recipe to use on your website and in your own marketing.

Each recipe is supported by an Outstanding Food Producer Awards digital campaign:

• In our monthly newsletter with a website link to outstandingfoodproducer.co.nz

• Featured on outstandingfoodproducer.co.nz for a minimum of three months

• A dedicated post on Facebook and Instagram

• A digital tile to promote in your own marketing

Our Audience:

Website: 45,000 plus annual page views

Newsletter: 17,000 + plus subscribers

Facebook: 6,100 +

Instagram: 1,500 +

A bit about our audience: (Source - OFPA Reader Survey - November 2023)

• Predominantly female

• Over 40% earn more than $100k per annum

• 32% spend more than $100 per month online shopping

• 23% regularly shop online and there is a trend to buy more food and drink online

• 94% are very interested in buying New Zealand made and supporting local food producers

• 76% use Outstanding Food Producer Awards medals to guide purchases

Other foodie websites you might be like